Kambani yekudhinda - minuses uye pluses, sei kuwana mari uye kuti ungakwezva sei vanhu?

Kana makore akawanda akapfuura nyika yekutengeserana kwekutengesa yakaita sounyengeri, nhasi rudzi urwu rwemari inosarudzwa nehuwandu hwevanhu. Bhizinesi rakadaro rinopa mukana wokutanga kubva pakutanga pasina dzidzo yepamusoro uye ruzivo rwebasa - uye kubudirira kubudirira munguva pfupi.

Network marketing - chii ichocho?

Mishonga nemishando zvinogona kushandiswa nenzira yekare - kuburikidza nemakambani ekutengesa. Kune rumwe rutivi rwezvinhu, muiti wekusarudza iyo inosarudza nzira yakavharwa yekutengesa, kuita bhizinesi kuburikidza ne ramified system yevatengesi vemunhu. Kutengeswa kwekambani iyi muenzaniso wezvoupfumi wekugadzira purogiramu nemaoko evatengesi vashandi vanoshandira chikamu chekutengesa. Mari yavanowana inobva kune vashandisi avo vane zvakafanana mumamiriro ekukodzera.

Nhamba yekutengeserana inoshanda sei?

Vatengesi vari pasi pegadziriro iyi vanoita basa ravo pachavo nemutengi, saka rinoreva nzira yekutsanangurira kutengesa. Vatengi vokutanga, sekutonga, shamwari neshamwari - mutengesi wekutengesa unowedzera nekuda kwekutenda uye kutenda. Chinokosha chekutengeserana kwekutengesa kunogona kuderedzwa kusvika kushandura iyi:

  1. Kubhadhara kambani itsva yekutengesa uye kutenga kwekutengesa kwezvinhu zvese
  2. Tsvaga vatengesi vanozove vatungamiri vakakurudzira uye vanotanga kuitisa mapikicha mapfupi ekutsvaga pasina zvikwereti zvakare
  3. Kuwana vaparidzi mugove kubva pamutengo weumwe neumwe waitengesa mutengo, kuwedzera denderedzwa yevanoziva uye kutumira chikamu chemari yevashandi vakuru.

Ndechipi musiyano pakati pe piramidi uye network marketing?

Piramidhi yezvemari inobatsira chete kuvatongi vayo, avo vakagadzira urongwa hwekubiridzira. Chinangwa chayo ndechekubudisa zvigaro zvakashata kana zvisungo zvisingabatsiri. Kusiyana pakati pepiramidhi nemakambani ekutengeserana ndeyekuti inopfigira mutemo wezviito zvisiri pamutemo. Nheyo yekutengesa zvakananga ndeyomutemo uye inounza purogiramu kwemakore akawanda kune vose vanogovera. Kana iyo piramidi yemari inopikira, asi haibhadhara mabhonasi kune shamwari dzinokwezva nekambani, zvino vamiririri vekutengesa vanowana mari yakawedzerwa pane izvi.

Network Marketing - Nezvakaipa uye Zvimwe

Sezvakakosha kana kuti zvimwe zvekuwana mari, kutengeswa kunobatsira uye kukanganisa. Pakati pezvibatsiro zvemufananidzo wekuita bhizinesi ndeyokuti:

  1. Mukana wokutenga zvigadzirwa zvinokosha . Kubatsirwa kwekutengesa kwekutengesa kunovimbisa hupamhi hwehupfumi pakuenzanisa nevaya vanoonekwa nenzira inowanzoitika.
  2. Flexible system yezvidzidzo . Vamiririri vanopedza 30-40% vashoma pakutenga kupfuura vatengi vavo.
  3. Hapana chido chekutanga mari . Kambani yekutengesa haifaniri mari yekutsvaga kwekubhadhara mari iyo iyo chirongwa ichibvumirwa nomutemo.
  4. Kudzidziswa pasina . Vaparidzi vanobudiswa kune michina, mitemo yekutengesa uye kusagadzirisa mari .
  5. Basa rekude kure . Makore anoverengeka adarika, yakave yakakwanisa kuitisa bhizinesi rezvemagetsi kuburikidza nemasayiti eIndaneti, saka vaparidzi havafaniri kutsvaga vatengi pachavo.

Izvo zvinonyanya kukanganisa ndiko kuvimba kwemutengo pane chigadzirwa pahuwandu hwevashandi mukambani. Munguva pfupi kana gare gare pane nguva iyo iwe haugoni kukwidza mutengo wezvinangwa, nokuti denga rekukwanisa kuwanikwa mumusika rave rasvika. Kuziva kuti kutengeserana kwenyika chii, hazvisi zvakaoma kufungidzira kuti mari yevashandi vatsva ichave yakaderera kune avo vatove vachishanda. Pasina izvi, vanotofanira kushandisa imwe mari mwedzi mumwe nomumwe kutenga zvigadzirwa kubva muhomwe dzavo.

Mhando dze Network Marketing

Nzira dzebhizimisi dzinopesana nehuwandu hwemazinga uye urongwa hwemabasa evatori vechikamu. Kune mishanu mikuru mikuru yekutengeserana kwekutengesa yakave yakazivikanwa zvikuru:

  1. Rimwe-yepamusoro (mari inobhadhara kutengesa, mazano ekukwezva vashandi vatsva haafaniri kukurudzirwa).
  2. Yakapinda nehurumende (yakavhenganiswa mibairo yekushandiswa nekugadziriswa kwevaparidzi kune network).
  3. Binary (mabhizimisi ekutengeserana kwebhizimisi anotarisa semafambisirwo chaiwo, saka vashambadziri vanoda kubhadhara zvirongwa zvebasa).
  4. Matrix (nhengo dzegadziriro dzinoshandurana uye dzinoshandurana kubva pane imwe sero kuenda kune imwe).
  5. Yakarambidzwa (network marketing yemhando iyi inorambidza vashandi kune vaparidzi nevatungamiriri).

Network Marketing - Ungawana Sei?

Shanda mumaganho vanhu vakawanda vanozvidzivirira, vachivimba kuti haigoni kuva nzvimbo yakasimba yekuwana mari kune munhu mukuru uye munhu anobudirira. Izvo zvichange zvisinganyanyi kusununguka kupfuura basa rehofisi, kana muparidzi anogona kunzwisisa kuti unhu hupi hwaanofanira kuvimba naye. Kushanda mumagetsi ekutengeserana zviri nyore kupa vanhu vanotaura vasingatambudzi nematambudziko. Mumwe haafaniri kutya kutaura zvakanaka uye nekuvimbika nevasingazivi, achivapa zvinhu zveboka rakasiyana-siyana.

Network Marketing - nzira yekukwevera vanhu sei?

Hapana mumwe wevadzidzi veMLM-sarudzo inofambisa mberi kwepamusoro pepamusoro pane yepamusoro yekutengesa. Icho chinangwa chinofanira kugara chichigadziriswa chevatori vechikamu, izvo zvinoda vashandi kuti vazive pfungwa dzevanhu . Kuva nechivimbo chekubatanidza ushamwari muhutengesi hwekutengesa, maneja dzimwe nguva anotarisana nemafungiro asina chokwadi nezvemhando iyi yemabasa. Nokudaro, chinangwa chikuru chinofanira kunge chiri kukunyengetedza kune mushandi angangodaro mukusaziva kwechirevo.

Nzira yekubudirira sei mukutengesa mitambo?

Nhamba dzinoti mumaketani emigumisiro yakaisvonaka, vanhu vanoda kuenderera mberi nemiganhu yezvinonzwisiswa zvakagadziriswa zvezuva rekushanda nekufambira mberi kwehutano kusvika kuvanhu. Chakavanzika chekuti ungabudirira sei pakushambadzira mitambo mune mitemo yakawanda:

Network Marketing - Chido

Kukundikana kunotungamirira kusava nehanya mukati mutsara wekutanga, apo munhu anenge achangobva kuuya asina chokwadi kana purogiramu ichaunza basa rekubatsira uye nokukurumidza sei. Mukukundikana kwematangiro, munhu iyeye, uyo asina kugadzirira kuchinja maitiro nemaitiro ehupenyu nekuda kwekukudziridza unhu hweunhu, zvinogona kuva mhosva. Kukurudzira mu network marketing kunogona kutorwa kubva mumabhuku, kutsvaga injini, rekodhi rekodhi uye mavhidhiyo zvidzidzo. Anounza kubva kuvashandi vanojairika nekusika zvakasikwa nehutano hwehutano - mutungamiri wemangwana.

Network Marketing - Chokwadi

Kufanana nebhizimusi chero ripi zvaro, network marketing inoda kuziva kuti ndeyei maererano nenhamba uye nhoroondo. MLM-yakarongeka inosangana nematambudziko emari - iyi ndiyo chete yerudzi rwebhizimisi isingaderedzisi kubudirira munguva dzakaoma. Zvimwe zvinhu zvinonakidza pamusoro pekutengeserana kwekutengesa zvinogona kuiswa mune urongwa hunotevera:

  1. Mari yegore rose yemakambani ose aripo ekugovera inopfuura $ 250 biliyoni. Kana iwe ukagovera chikamu ichi nenhamba yevamiririri, unowana mubhadharo wemwedzi we $ 4 000 kune mumwe nomumwe wavo.
  2. 60% yezvinhu zvakatengeswa pasi pose, zvinotengeswa kuburikidza neMLM-vatengesi.
  3. 20% yezvino mabhirionaire, yakatanga basa semutevedzeri wemagetsi. Mumwezve mabhiriyoni 4 pasi rose ari kuwana pfuma yakafanana nevhiki imwe neimwe.
  4. Kutengeswa kweNetamende hakugoni kuonekwa sekusanyengedzwa, nokuti migove yemakambani makuru anotengesa zviri pamutemo pamisika yemitsinhanho.
  5. Basa iri rakafanana nevakadzi kunze kwevarume: kune mumwe mukomana-muparidzi kune vasikana makumi mana.

Mabhuku paNet Marketing Marketing

Kuti kubudirire kubudirira mune imwe nzvimbo, zvakakosha kugara uchizadza mutoro wezivo. Mumhando iyi yebhizimisi, kuverenga yekushandisa zvinhu zvinobatsira kudzivisa kukanganisa uye matambudziko, anozivikanwa nevanhu vane ruzivo. Sangano rimwe nerimwe rine mabhuku aro ezvinyorwa akanyorwa nevatungamiriri avo vakabudirira kubudirira. Mukuwedzera kwavari kune rondedzero yakawanda, iyo inosanganisira mabhuku pamakambani ekutengeserana kwezvinhu zvakasiyana:

  1. Don File "Zvidzidzo gumi pamucheka weputi . " Inotsanangura miganhu yemikana yekutengeserana yekutanga vatengesi.
  2. Jarnell Mark "Gore rako rokutanga mumakambani ekutengesa . " Inopa mazano anoshanda evatangi vekuda vanoda kuwana mamiriyoni.
  3. John Maxwell "Utungamiri" . Inozivisa mazano ekubatsirana nevamwe vanhu uye kuvaka hukama hwakanaka nevashamwari.
  4. Tom Schreeter "Turbo-MLM" . Debunking nheyo dzokuti iyo nheyo yekushungurudza mitambo ndeyekubiridzira.
  5. John Milton "The Greatest Networker Munyika" . Nhoroondo yehupenyu hwemunyori wemabhuku akawanda akatengesa zvikuru.

Vakuru-vatungamiri vemakambani ekutengesa

Nzira yekusarudza vatungamiri munharaunda ino inhamba yevashandi uye kukura kwakasimba mune zvekutengesa. Vatungamiri vadzidzisi varikudzikisa kushambadzira kwenyika munyika kuburikidza nekuwana mari yakawanda yemari ndeye:

  1. Avon - kambani inenge iri kutengeswa kwezvipfeko zvinoshongedza, mari yemarara, zvishongo zvepfeko nemafuta.
  2. Amway - zvinoreva kuchenesa, zvinonhuhwirira, vitamini.
  3. Herbalife - madhiragi ekurasikirwa nekureruka uye kupora.
  4. Mary Kay - zvinonhuwira zvevarume nevakadzi, mazamu.
  5. Tupperware - midziyo, midziyo yekicheni, midziyo yekuchengetedza.